Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago The Second City spoof performance on marketers was a tough act to follow today but luncheon keynote speaker Gary Vaynerchuk managed to be equally entertaining to most (and perhaps offensive to some). The VaynerMedia CEO and co-founder, and notable […]
Watch Out, Kids! For B2B Marketers, Social Media is a Gateway Drug Read More »
Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago Social selling expert Jill Rowley rocked the #BMA14 crowd this morning and discussed how we can do a better job communicating with prospects using social media. Her presentation was excellent as she kept emphasizing, “It isn’t always about closing,
The Art of Social Selling #BMA14 Read More »
Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago If there’s any company to take mobile marketing advice from, it’s Facebook. As of last month, Facebook surpassed 1 billion active users on mobile— way more than their desktop version will ever get. CMO of Facebook Gary Briggs
Mobile Marketing Lessons from Facebook at #BMA14 Read More »
Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago Since the Tell Your Story team is staffing the 2014 Global BMA Conference media room, my colleagues are front and center for BMA14. As a remote team member, I’m taking part from hundreds of miles away. It
Dispatches from BMA14: Series of Short Reports from the Tell Your Story Team at #BMA14 in Chicago The Tell Your Story team is delighted and honored to win a 2014 Business Marketing Association B2 Award. Last night we received an Award of Excellence in Content Marketing for our social media work for client USG Corporation. Our nomination
Tell Your Story Wins Business Marketing Association B2 Award of Excellence Read More »
#ICYMI #smms14 was a trending topic yesterday on Twitter. Not surprising when 150 social media masters conglomerate in one room, but it certainly speaks to the power of sharing engaging content. I was able to attend the 6th Annual Social Media Masters Summit hosted by Digital Megaphone in Chicago on May 15. The event hosted
Seen and Heard at Digital Megaphone’s 6th Annual Social Media Masters Summit Read More »
This week I am the Jerry Sloan Visiting Professional of Public Relations at the E.W. Scripps School of Journalism at Ohio University. What an honor – and incredibly surreal. He was my advisor and professor when I attended OU in the early 1990s. I’ve loved keeping in touch with him since and am proud to serve
Visiting Professional for the Week Read More »
If social media is constantly evolving, do social media experts really exist? Good question. Google changes its algorithm. Facebook changes its news feed. How do you adapt when the tools you use for marketing keep changing? The answer is simple: the tools don’t matter. Your foundation does. This article points out that the real
Forget Relying on Tools. Focus on Developing Your Skills Instead Read More »
For businesses just getting started on social media, looking to boost their profile, or heighten engagement levels, it can be tempting to purchase fake clicks, which can be purchased for as little as a half cent. While “click farms” have become lucrative in the social media industry, there is no upside for businesses who engage
“Click Farms” Become Global Business Read More »
We are looking for a full time Social Media and PR Specialist to join our team. We are looking for someone with 2 to 3 years of experience with a PR firm or marketing agency, in a similar role. The candidate would need the ability to work remotely, however, there will be shared office availability.
Full Time Social Media and PR Specialist Wanted Read More »
