Social media usage exploded in 2020 as the nation quarantined at home and turned to online networks for support or current events. In fact, seventy-two percent of people said their social media consumption has increased during the pandemic. But did they want to hear from brands? Marketers were forced to find new and different ways […]
4 Social Lessons Learned for 2021 Success Read More »
Are you utilizing LinkedIn to network, connect and boost your personal brand? When was the last time you updated your profile or shared a post? With 610 million users, LinkedIn is arguably the most valuable social channel for professionals and B2B marketers. It isn’t just for job seekers. In fact, 8 out of 10 LinkedIn
12 Ways to Optimize Your LinkedIn Profile Read More »
I started this post on January 3rd, but the life of George in 2020 is already hectic. Good, but hectic. So this is being published a little later than planned, but I hope valuable and entertaining, nonetheless. Here are my 20 thoughts to kick off 2020. My entrepreneurial, marketing and life journeys are ever-evolving. For
Twenty Thoughts for 2020 Read More »
Influencer marketing is an exploding area of marketing and is expected to be a $10 billion industry in 2020, growing to $15 billion by 2022. Why is it so fast growing? Because influencers actually influence sales. According to Nielson, 92 percent of consumers trust influencer marketing over traditional advertising. Influencers have the authority and trust
Influencer Marketing: 12 Takeaways on This Exploding Industry Trend Read More »
That’s a wrap! In February, Tell Your Story and FUNGI Media launched WaterCooler TV, a twist on your typical water cooler conversations, to highlight great stories in the business world. During Season 1, we hosted a variety of business leaders, marketers and founders, and chatted around the quintessential water cooler about everything from building community
WaterCooler TV Season 1 Read More »
If you missed the launch of our new web series WaterCooler TV with partner FUNGI Media, you’re in luck: you’re only down two episodes to catch up on if you watch now! Our featured guests in Episode 2 are Kim and Scott Holstein, founders of cold-pressed juice company Twisted Alchemy. Hear their origin story, how their audience
WaterCooler TV Episode 2: Twisted Alchemy’s Kim and Scott Holstein Read More »
LinkedIn’s InMail ad placement is nothing new – the platform has been delivering Sponsored InMails to their users’ inboxes for several years. But somehow, advertisers (and LinkedIn itself) still seem slow to recognize the power of this tactic. Advertisers and agencies often opt for the seemingly greater exposure of the LinkedIn newsfeed through the promotion
LinkedIn Advertising: The Best B2B Targeting is Still the Cheapest Read More »
Video series highlights great stories in the business world in a digestible way Tell Your Story and FUNGI Media have partnered to launch WaterCooler TV, a not-your-typical web series highlighting the thinking and stories of leading entrepreneurs, executives and marketers. “We’ve been to hundreds of marketing conferences and sat through thousands of presentations,” said
Tell Your Story and FUNGI Media Launch WaterCooler TV Read More »
We are very excited to announce that we have greatly expanded our digital media planning and buying capabilities with the addition of Joe Porter as our new Director, Digital Paid Media. Joe comes to us with over twelve years of digital media buying experience, most recently with Cengage Learning, where he led a team of
Tell Your Story Expands Digital Media, Lead Gen Capabilities Read More »
Tell Your Story is pleased to welcome Kyle Weiner to the team! As Content Marketing Manager, Kyle will contribute in the areas of content strategy and execution, account management and client relationship building, social media community management, digital and social advertising, public relations and data analytics measurement. “Kyle brings great experience on board to help us
Tell Your Story Names Kyle Weiner Content Marketing Manager Read More »
