Are you utilizing LinkedIn to network, connect and boost your personal brand? When was the last time you updated your profile or shared a post? With 610 million users, LinkedIn is arguably the most valuable social channel for professionals and B2B marketers. It isn’t just for job seekers. In fact, 8 out of 10 LinkedIn […]
12 Ways to Optimize Your LinkedIn Profile Read More »
LinkedIn’s InMail ad placement is nothing new – the platform has been delivering Sponsored InMails to their users’ inboxes for several years. But somehow, advertisers (and LinkedIn itself) still seem slow to recognize the power of this tactic. Advertisers and agencies often opt for the seemingly greater exposure of the LinkedIn newsfeed through the promotion
LinkedIn Advertising: The Best B2B Targeting is Still the Cheapest Read More »
Social news feeds have become a highly competitive space over the last few years, as platforms such as Facebook, Twitter, LinkedIn, and most recently, Instagram, have opened their self-service advertising models to all businesses. In order to get the maximum results and ROI desired from their content, brands and organizations are finding they have to
Social Media Advertising 101: How to Get Started Read More »
