The closer we get to February 14, the harder it becomes to avoid the Valentine’s Day restaurant guides, Tinder-themed events and Red Velvet Oreos (although nobody really wants to avoid Oreos). While B2C marketing steals so much of the spotlight, all this attention only reaffirms my love for one thing: the B2B industry. I […]
All the Feels: 14 Reasons Why Marketers Are in Love with B2B Read More »
We are pleased to share this guest post from our friend, Karen Davis. This post originally appeared on Karen’s Facebook page, and we LOVE it! I have a fire burning in the very depth of my soul and it has been burning for a very long time. I am outraged by the immense stress, intimidation and
Why I Am Outraged By the Lack of Love in the Workplace Read More »
Did you ever have a lemonade stand as a kid? As it turns out, that early business experience can help you succeed in your career as a communications professional. As I learned at yesterday’s BMA Chicago luncheon with DePaul professors Ron Culp and Matt Ragas, having business acumen is one of the top criteria needed
Lemonade Stands & Business Acumen at BMA Chicago Read More »
