Meet The Experts

We have an ever-growing list of subject matter experts we work with to help you in your marketing learning journey. Here is just a sampling.

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Amanda Pollard

Course(s): Social Media Marketing

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Amanda Pollard

Amanda Pollard has spent 14+ years working at B2B agencies developing and executing award-winning Public Relations, Social Media and Content Marketing programs. During her career, she has generated millions of brand impressions, engagements, website visits and revenue for clients from building products, to healthcare, technology, trucking and more.

For the past 10 years, she has worked in a leadership role at marketing communications agency Tell Your Story. Prior to that, she worked as a public relations consultant for global business-to-business firm, gyro.

She earned a bachelor’s degree in Speech Communication and Political Science from Augustana College.

Specialties: Content Marketing, Media Relations, Social Media Marketing, Marketing Communications, Public Relations, Branding, Content Creation, Industry Thought Leadership, Tradeshow Marketing/PR, B2B Marketing, Social Media Advertising, Content Strategy.

Phil Andrew

Course(s): Crisis Communication, Navigating Crisis & Conflict, Business Negotiation, De-Escalation

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Phil Andrew

Phil Andrew is the co-founder and principal of PAX Group, a global crisis and conflict management consultancy. He has over 30 years of professional expertise in building great teams, cultures, and strategies that navigate complex and dynamic relationships, projects, and environments.

Phil is an adjunct negotiation instructor in business intelligence, leadership, and ethics at De Paul University Graduate School of Business and Northwestern University Center for Public Safety. He is a negotiation expert for the Schranner Negotiation Institute and serves on the Advisory Board for the National Security & Human Rights Law Center at Kent School of Law. Phil also serves as an instructor at the FBI Academy as an expert in crisis management, negotiation, behavior analysis, and undercover work.

Phil served 21 years as a Special Agent with the FBI throughout the U.S. and overseas, with expertise in violence prevention, counterterrorism, counterintelligence, crisis management, hostage negotiation, crimes against children, undercover work, behavioral analysis, and broad investigative experience. He has led complex investigations and deployed on domestic and international kidnappings and hostage-takings.

Before the FBI, Phil practiced law in Chicago and managed a violence prevention organization. He is a graduate of DePaul University College of Law and the University of Illinois, which he attended as a scholarship athlete.

Specialties: Crisis Management, Conflict De-Escalation, Business Negotiation

Joe Porter

Course(s): Google for Nonprofits, Google Search Ad Grants, Google Ads 101

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Joe Porter

Joe Porter is the owner and principal consultant at Paid Media Pro LLC, specializing in customer acquisition, analytics, LinkedIn marketing and Google search. He also is director of digital paid media here at Tell Your Story Brand Communications, a position he’s held since May 2017.

Past roles have included senior-level marketing positions at Social Vernacular, Cengage Group and Dex Search Marketing. Joe also gives his time as a volunteer for the Friends of the Tampa Bay National Wildlife Refuges and WMNF 88.5 FM Community Radio.

He earned a bachelor’s degree in public management from Indiana University Bloomington.

Specialties: all things Google!

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