Social media usage exploded in 2020 as the nation quarantined at home and turned to online networks for support or current events. In fact, seventy-two percent of people said their social media consumption has increased during the pandemic. But did they want to hear from brands? Marketers were forced to find new and different ways […]
4 Social Lessons Learned for 2021 Success Read More »
Are you utilizing LinkedIn to network, connect and boost your personal brand? When was the last time you updated your profile or shared a post? With 610 million users, LinkedIn is arguably the most valuable social channel for professionals and B2B marketers. It isn’t just for job seekers. In fact, 8 out of 10 LinkedIn
12 Ways to Optimize Your LinkedIn Profile Read More »
I started this post on January 3rd, but the life of George in 2020 is already hectic. Good, but hectic. So this is being published a little later than planned, but I hope valuable and entertaining, nonetheless. Here are my 20 thoughts to kick off 2020. My entrepreneurial, marketing and life journeys are ever-evolving. For
Twenty Thoughts for 2020 Read More »
Influencer marketing is an exploding area of marketing and is expected to be a $10 billion industry in 2020, growing to $15 billion by 2022. Why is it so fast growing? Because influencers actually influence sales. According to Nielson, 92 percent of consumers trust influencer marketing over traditional advertising. Influencers have the authority and trust
Influencer Marketing: 12 Takeaways on This Exploding Industry Trend Read More »
LinkedIn’s InMail ad placement is nothing new – the platform has been delivering Sponsored InMails to their users’ inboxes for several years. But somehow, advertisers (and LinkedIn itself) still seem slow to recognize the power of this tactic. Advertisers and agencies often opt for the seemingly greater exposure of the LinkedIn newsfeed through the promotion
LinkedIn Advertising: The Best B2B Targeting is Still the Cheapest Read More »
Tell Your Story is pleased to welcome Kyle Weiner to the team! As Content Marketing Manager, Kyle will contribute in the areas of content strategy and execution, account management and client relationship building, social media community management, digital and social advertising, public relations and data analytics measurement. “Kyle brings great experience on board to help us
Tell Your Story Names Kyle Weiner Content Marketing Manager Read More »
Hi! My name is Emma Cavalier and I am very excited for this summer at Tell Your Story. I am from Wilmette, Illinois and am a rising junior at Villanova University studying Marketing and Analytics. I worked briefly with Tell Your Story last year, but now I have joined the team full time. I am
Introducing Our New Summer Interns- Loie and Emma Read More »
Tell Your Story is looking for a full-time Account Executive / Content Marketing Manager to join the team. We are looking for someone with 5+ years experience at a marketing agency or PR firm, in a similar role. The candidate would need to have the flexibility to work at our downtown Chicago co-working office
Join Our Team: Account Executive/Content Marketing Manager Read More »
Tell Your Story Content Marketing Manager Raquel Roman received a special honor from Digital Megaphone today, International Women’s Day. Named one of Chicago’s top women in marketing, Raquel was recognized as part of the next generation of brilliant marketers. It’s a well-deserved honor, and speaks to the knowledge, dedication, work ethic and marketing savvy we see in
Tell Your Story’s Raquel Roman Named One of Chicago’s Top Women in Marketing Read More »
As I gear up for Content Marketing World 2017, my fifth CMW in a row, I’m reflecting on my most valuable insights gleaned by attending. I’m not going to bore you with a list, but I kind of created one anyway. I really just want to share with you the most important one — creating
Content Mission Statement – Critical to Telling Your Story Read More »
